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Upcoming Events
Upcoming Events
Upcoming Events

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OMR – Future is print: How Fressnapf creates a new dimension of customer loyalty with cross-channel personalisation

Print probably isn’t what you first think of when considering the future of digital marketing, is it? Fressnapf reveals why direct mail and digital channels are a match – like humans and pets Europe’s number one in pet supplies was unable to reach many of its customers digitally. The reach of standard brochures was also declining. A dilemma from which the company has developed into an omnichannel player with a consistent strategy: personalisation and measurability on all channels.


OMR Festival Pre-Event by CINTELLIC, SAS & optilyz

Join us for the OMR Festival 2024 – networking, digital trends & innovation. Industry experts, thought leaders and enthusiasts come together for the pre-event.


Webinar: crisis-proof with Customer Centricity

What you take with you:

  • Challenges of banks and insurance companies
  • Modern campaign management
  • Personalisation with print
  • Customer-centred direct mail use cases