Direct mail automation for market leaders

Use our software to better integrate letters, postcards & more into your cross-channel marketing

Direct mail automation for market leaders

Use our software to better integrate letters, postcards & more into your cross-channel marketing

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Automate and
hyper-personalise

Move away from mass mailings and run highly targeted and more profitable campaigns

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Effortless
integration

Integrate direct mail into your cross-channel customer journeys, directly out of your marketing platform

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Enterprise-ready
scale and security

Join many of Europe’s largest companies who already benefit from our scale, flexibility and security

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Your end-to-end solution for direct mail

Activate optilyz in any marketing tech stack

Connect optilyz with your Marketing Automation system and manage all your channels in one place.

Choose from
hundreds of formats

Easily configure your mailings in our intuitive dashboard to deliver campaigns across Europe.

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Personalise your mailings and nail your targeting

Personalise your print mailings just like your online channels by using the full potential of your data.

Automate your mailings along the customer journey

Leverage mailings based on customer behavior and set the perfect trigger for each use case to optimise performance.

Trusted by hundreds of great companies

Easily connect with your marketing tech stack

Turbocharge direct mail without ever having to leave your marketing automation environment.

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  • optilyz enables us to set up segment-specific campaigns within a few clicks, which enables highly targeted campaigns. That’s how we were able to increase what was an already high direct mail conversion rate by over 50%.

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    Jens Griebler
    Deichmann
  • Thanks to the optilyz integration our reactivation mailings are now just as automated as our email campaigns. This saves cost and time.

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    Christian Efendic
    Contorion
  • optilyz enabled us to introduce another powerful CRM performance channel. The easy integration into Emarsys is in line with our agile and scalable thinking and perfectly fits the way our organisation works.

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    Martin Berky
    posterXXL
  • optilyz as the best-of-breed tool for European direct mail automation lets us run highly segmented campaigns with minimal setup effort.

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    Florian Bonnet
    HelloFresh
  • Print is back and has evolved into an effective way to win back customers.

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    Florian Teufel
    mymuesli

Take a look inside

Creating, automating and optimising direct mail has never been easier

Ready to get started?

Sign up for a demo…

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