Direct mail integration in marketing clouds

Integrations

Easily plug optilyz into your marketing tech stack and run direct mail like never before.

Hit the ground running: Activating optilyz in most leading marketing automation tools is just a few clicks away.

Partners

salesforce

Activate optilyz in the Salesforce AppExchange and send automated direct mail

Stop switching platforms and easily create mailings for all kinds of use cases

Integrate direct mail touchpoints within the journey builder to send letters, postcards & more just like email

Run highly targeted campaigns and boost performance

Get the most out of your data by mapping your data extensions and maximizing the appeal of your message to your customers

Find optilyz in Emarsys Enhance and start sending automated direct mails to your customers

Stop switching platforms and easily create mailings for all kinds of use cases

Integrate direct mail touchpoints in your journeys to send letters, postcards & more just like email

Run highly segmented campaigns and leverage the full potential of direct mail

Get the most out of your data by mapping your data fields and maximizing the appeal of your message to your customers

Activate optilyz in DynaCampaign in no time and start sending automated direct mails to your customers

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email

Get the most out of your data by leveraging your data and maximizing the appeal of your message to your customers

Activate optilyz in CrossEngage in no time and start sending automated direct mails to your customers

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email

Get the most out of your data by leveraging your data and maximizing the appeal of your message to your customers

Activate optilyz in Apteco PeopleStage and start sending automated direct mails to your customers

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email

Use Apteco FastStats to personalise your mailings up to 1-to-1 image personalisation

Activate optilyz in Bloomreach in just a few clicks and start sending automated direct mails to your customers

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints with the Omnichannel-Customer-Journey Designer to send letters, postcards & more just like email

Get the most out of your data by leveraging your data and maximizing the appeal of your message to your customers

Activate optilyz via the HubSpot App Marketplace and start sending automated direct mail to your customers all over Europe

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email

Get the most out of your data by leveraging your data and maximizing the appeal of your message to your customers

Activate optilyz via Mapp Cloud and start sending automated direct mail to your customers.

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email

Use Mapp Cloud to personalise your mailings up to 1-to-1 image personalisation

Find optilyz in the SAP Store and start sending automated direct mail to your customers

Stop switching platforms and easily create mailings for all kinds of use cases

Integrate direct mail touchpoints in your journeys to send letters, postcards & more just like email

Run highly segmented campaigns and leverage the full potential of direct mail

Get the most out of your data by mapping your data fields and maximizing the appeal of your message to your customers

Activate optilyz via Braze ALLOYS with minimal setup effort and start sending automated direct mail to your customers

Leverage direct mail for all kinds of use cases and configure the perfect campaign to best suit your needs

Integrate physical touchpoints into your omni-channel customer journeys and leverage letters, postcards & more just like email

Get the most out of your data by hyper-personalizing campaigns just like you do in digital channels

Activate optilyz in BSI in no time and start sending automated direct mails to your customers

Create different mailings for all kinds of use cases and choose between the best formats on the market

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email

Get the most out of your data by leveraging your data and maximizing the appeal of your message to your customers

Activate optilyz in klaviyo in no time and start sending automated direct mails to your customers.

Create different mailings for all kinds of use cases and choose between the best formats on the market.

Integrate direct mail touchpoints in your customer journeys to send letters, postcards & more just like email.

Get the most out of your data by leveraging your data and maximizing the appeal of your message to your customers.

Plan and book your mailings according to your needs

Connect optilyz to your marketing cloud, customer data platform, or other campaign management solutions and start sending automated direct mail.

Easily create mailings for all kinds of use cases.

Integrate direct mail touchpoints in your journeys to send letters, postcards & more just like email.

Run highly segmented campaigns and leverage the full potential of direct mail.

Get the most out of your data by mapping your data fields and hyper-personalizing your mailings (incl. 1:1 picture personalization) .

Send automated direct mails for every CRM use cases

ABANDONED CART

Abandoned cart

Motivate undecided customers to complete a purchase with a personalized reminder of their unpurchased items (e.g. via 1-to-1 image personalization).

Second order push

Encourage first-time-buyers to a second purchase and invest in a high potential relationship with a well personalized mailing. Lacking newsletter opt-ins or unprovided email addresses are no longer holding you back from connecting with your customers.

Cross & up-sell

Increase sales of related or complimentary products via direct mail by leveraging the fact that advertorial mail is usually kept for around 17 days and converts over time. Introduce your customers to new products or services with messages and offers that relate to their specific needs using image personalization.

Life event mailings (e.g. birthdays)

Delight your customers with thoughtful mailings for special occasions. E.g. wish your loyal customers a Happy Birthday. Make use of your data to speak directly to each one of your customers, to excite them and to trigger purchases.

Referral marketing

Help your customers to spread the word and take advantage of the physical character of direct mailings as they can be passed on to friends and family. Also, 35% of all direct mail is read by more than one person.

Reactivation

Regain inactive customers if these haven’t ordered in a while and are unsubscribed from you newsletter. Clear segmentation and well-defined triggers enable you to reactivate lost customers in a highly efficient manner.