Marketing, CRM and direct mail after COVID-19

This whitepaper explores how COVID-19 and the looming recession will impact marketing, CRM and direct mail. We interviewed over 100 marketing decision-makers to better understand how they see the future. This enabled us to provide insight and recommendations on how to deal with what lies ahead.

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These are the insights of the whitepaper

  • Adjust the way you communicate
  • Review your focus
  • Plan your journey to recovery
  • Rethink CRM
  • Managing cost & Reducing effort
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