Expand your marketing with a particularly effective channel: Thanks to the optilyz integration, as a Salesforce Marketing Cloud customer you can add letters, postcards & co. as automated contact points in the Journey Builder. This innovative approach sends a clear message: If you want to inspire your customers, you must also use physical mailings in […]

Christmas time is gift time. Many retailers are already in the middle of preparations to close the current year with a high-turnover Christmas business. Targeted customer segments are already being created for online campaigns and personalized incentives are planned. Anyone who applies these systematic approaches to letters, postcards, etc., and delivers personalized Christmas mailings in […]

Physical mailings are seamlessly integrated into omni-channel marketing: Thanks to the optilyz integration, Emarsys customers can add letters, postcards, etc. as automated contact points to their customer journeys. Under the keyword “Direct Mail”, optilyz is now the standard integration for postal marketing in Emarsys. This innovative approach sends a clear message: if you want to […]